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Tag Archives: 1915
Fashion in World War I: December 1915
The ‘Fete Parisienne’ of couture fashion in New York generated welcome publicity for Paris couturiers – and funds for French orphanages. But it also highlighted some of the tensions between French couture houses which originated designs and American wholesalers and … Continue reading
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Tagged 1915, Cartier, couture, fashion, fashion marketing, Lanvin, makeup, military, New York, Paris, Vogue, World War I
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Fashion in World War I: November 1915
The big fashion story of November 1915 was the ‘Fete Parisienne’ organised in New York by the ‘Syndicat de Defense de la Couture Parisienne’. Its centrepiece was a short play by Roger Boutet de Monvel with a scenario that explicitly … Continue reading
Fashion in World War I: October 1915
In the October issue of ‘Le Style Parisien’, a columnist philosophized on the political resonances of the new season’s fashions. She made a contrast with the styles of 1815, which drew freely from the uniforms of opposing armies – Hussars, … Continue reading
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Tagged 1915, Chanel, couture, fashion, fashion marketing, Paris, World War I
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Fashion in World War I: September 1915
In September 2015, Le Style Parisien showcased styles for the coming winter season by leading Paris couturiers, with detailed description of gowns and accessories. More interesting than these were the accompanying meditations on the current state of the French fashion … Continue reading
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Tagged 1915, couture, fashion, fashion marketing, New York, Paris, Vogue, World War I
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Fashion in World War I: August 1915
In August 1915, war had been raging for a year, and had created deep-seated economic and social changes even for non-combatants. In both Britain and France, the social season which had provided a rationale for fashion consumption by the elite … Continue reading
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Tagged 1915, couture, fashion, Le Style Parisien, Paris, World War I
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Fashion in World War I: July 1915
In July 1915, notwithstanding the fine weather, the mood of Paris society was dark – both figuratively and literally. At the theatre, and at benefits for wounded troops, humorous sketches fell flat with audiences ‘saddened because of the great disasters’(100,000 … Continue reading
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Tagged 1915, couture, fashion, Lanvin, london, Paquin, Paris, Premet, Vogue, World War I
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Fashion in World War I: June 1915
The gains made by the Allies in April 1915 were short lived, and May brought a series of reverses included the sinking of several warships by German submarines, and the first use of poison gas at Ypres, to devastating effect. … Continue reading
Fashion in World War I: May 1915
In May 1915 there was an apparent improvement in the French position. The Gazette du Bon Ton published its first issue since the outbreak of war in Spring 1915 – and a belated revision of the issue that should have … Continue reading
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Tagged 1915, Chanel, couture, fashion, Panama Pacific Exposition, Paris, San Francisco, World War I
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Fashion in World War I: March 1915
March 1915 saw the start of a darker phase of the War, with a loss of almost 13,000 Allied troops in two days at the battle of Neuve Chapelle. For Parisians, the war was brought to their doorsteps by large … Continue reading
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Tagged 1915, blackout, clothing, couture, london, Paris, Vogue, World War I, zeppelin
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Fashion in World War I: February 1915
In February 1915, the fashion press was starting to feel the longterm effects of the war in Europe. With French magazines such as Les Modes ceasing publication, and travel to Paris both difficult and dangerous, information on the new season’s … Continue reading
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Tagged 1915, Chanel, couture, Irene Castle, Macy's, mourning, New York, Paris, Paul Poiret, Vogue, World War I
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